Distributing a press release or also called a news article is the most economical marketing communications medium to reach out to your potential and current customers, if you are launching a new product, starting a new plant, crossing a milestone, partnering with another company, exhibiting at a trade fair, etc.

The beauty of a press release or news article is that it is published by several magazines or news websites. And to ensure that your press release gets the very best media coverage, Taurus Communications has in its data base, contacts of all the pharmaceutical related magazines in India.

Additionally, if your company is into exports, Taurus Communications will strive to collect details of foreign pharmaceutical magazines and news websites. This unrivaled database of pharmaceutical magazines and news websites will give your press release the greatest exposure and impact and generate maximum value for money spent.

Taurus Communications can design advertisements and also guide you in choosing the very best and highest circulated pharmaceutical magazines and news websites to release advertisements or upload banners in India and later on in other countries.

A Brand Story talks about the motivation for starting your business, on why customers should care, and why they should trust you. The brand story builds connections with customers and in turn builds trust. Research has revealed the power of descriptive stories and how our brains respond to it. Scientists call it synchronizing, where a simultaneous brain activity happens in two people, the brand narrator and the customer reading the brand story, leading to an enhanced comprehension and understanding and also a feel-good moment for the customer.

We also draft content and design email newsletters. An email newsletter distributed once or twice a month is a very good way of staying in touch with your current and potential clients and keeping them informed of the products that you offer. It offers quick recall of your brand as and when a buyer plans to purchase the product.

Under this initiative, we will speak with your satisfied customers and take their feedback on the various positive experiences of using your products. Feedback of satisfied customers helps prospective customers take quick and informed decisions on purchasing your products and has more influence than anything else. According to an AC Nielsen survey, 83% of customers trust recommendations from their peers over other marketing mediums.

We will design and run an effective digital marketing campaign as digital marketing benefits businesses of all sizes by increasing brand loyalty and driving sales. This will be done by choosing the relevant groups in various digital marketing platforms that match with your products.

If you are launching a new product, starting a new plant, crossing a milestone, partnering with another company, exhibiting at a trade fair, etc., you would surely like to inform your user industry about it. To do the same, we can organise a Press Conference, by inviting the editorial teams of textile or garment magazines and websites. The Press Conference allows you to provide journalists with much more information than via press release, through question and answer sessions and also one-to-one interviews.

Taurus Communications can design or redesign logos, visiting cards, stationery and creative marketing materials like flyers, brochures, etc.

We can help you set up a new website or redesign your existing website and also by drafting new content. Since we have a background in the textile industry, the content drafted by us will meet your highest expectations.

Taurus Communications drafts post-show report for seminars, conferences and also exhibitions. The post-show report is among the best and cost efficient marketing tools to attract potential exhibitors, visitors or delegates for the next edition of the trade show, seminar or conference.